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Wired for Story by Lisa Cron

  • Imagine if you could settle your story concerns with hard science. Reliable, tested, reasoned arguments for why you should construct your arcs just so, or why your character needs to change. Wired for Story by Lisa Cron will give you exactly that. Using a combination of Neuropathology and Evolutionary Biology, Lisa Cron investigates the relationship of logic and emotion, how and why people empathize with characters in stories, and a great deal more.
  •  Get it here.

One Million Followers: How I Built a Massive Social Following in 30 Days by Brendan Kane

  • Making it as an author requires marketing. A LOT of marketing. If you have a publishing house behind you, you have a team dedicated to helping you make that marketing work. If you don’t, you’re going to need to be your own marketer. But either way, you’re going to need to understand your brand as an author.
  • Brandan Kane has driven the social media creation of multiple large celebrities, including the push that made Talyor Swift famous in the first place. He outlines the reasons why social media campaigns succeed and fail, the different types of social media personalities, and even strategies for testing and implementing advertising plans. This book is a must-buy for any author in the social media age.

One Million Followers

Get it here.